Screamify green-lights ASMR chiropractor horror film Crack

Screamify has green-lit Crack, an original medical-horror feature about a chiropractor’s ASMR livestream that turns deadly during a live broadcast. The film stars Peyton Grace Bell, Alexander Molina and Tuesday Knight, and principal photography is set for this fall in the Pacific Northwest.

Why it matters: - Screamify is opening a medical-horror slate with its first ASMR horror feature. - The story taps into a real online obsession around chiropractic “cracking” videos and ASMR content. - The film centers on a live-streamed medical mistake, a setup that raises the stakes around trust, voyeurism and audience participation.

What happened: - Screamify green-lit original feature film Crack on August 4, 2026. - Calvin Morie McCarthy of 7th Street Productions produces and directs the film. - Peyton Grace Bell, Alexander Molina and Tuesday Knight star in the cast. - Principal photography is set for this fall in the Pacific Northwest. - Crack will come to Screamify.

The details: - The film follows Anna West, a fragile young woman fresh out of a halfway house, who falls asleep to the whispered voice of Dr. Ryan Love, a Seattle chiropractor with a popular spine-cracking ASMR channel. - Anna walks into Love Chiropractic after Rita, Love’s devoted office manager, suddenly vanishes. - The film’s central disaster unfolds during a live broadcast with first-time patients, rising viewer count and a neck adjustment that goes irreversibly wrong. - The tagline is: “Safe. And Sound.” - Chiropractic “cracking” videos have become one of ASMR’s signature genres and have drawn billions of views across platforms. - Coverage of the trend has appeared in The Washington Post and Vice. - Researchers at the University of Sheffield found that ASMR content can measurably slow viewers’ heart rates and increase feelings of calm.

Between the lines: - Screamify is signaling a broader genre strategy by adding medical horror to its horror lineup. - The premise turns a familiar comfort ritual into a fear engine, which makes the film conceptually aligned with current internet behavior. - Tuesday Knight’s casting gives the project a built-in horror pedigree as the A Nightmare on Elm Street franchise returns to the spotlight. - Knight played Kristen Parker in A Nightmare on Elm Street 4: The Dream Master and co-wrote and performed the opening theme, “Nightmare.” - Paramount Pictures and the estate of Wes Craven recently announced a new A Nightmare on Elm Street film, the first in the franchise since 2010. - Molina previously starred in and executive-produced Dash and recently appeared in Coaled Blood. - Bell takes her first starring feature role in Crack. - McCarthy has made roughly a dozen independent horror features through 7th Street Productions, with several released worldwide by Breaking Glass Pictures.

What’s next: - Crack begins principal photography this fall in the Pacific Northwest. - Screamify will add the film to its streaming lineup after production and release planning move forward. - The project marks the start of Screamify’s medical-horror development push.

The bottom line: - Crack combines a viral internet trend, a live-stream horror premise and a recognizable horror veteran to launch Screamify’s next genre lane.